Setting the Scene

  • We often hear, “the grass isn’t always greener,” but on sports fields, some spots might actually be greener, safer, and more resource efficient. 🌱

  • Shockingly, 90% of sports injuries result from slips on inadequately maintained turf.

  • However, proper field maintenance can come with hours of manual labor and tools that lack precision, resulting in excess resource use and imperfect results.

  • This week’s company uses robotics and AI to scan fields and ensure optimal conditions while decreasing the resources needed.

In a Sentence


E-Nano designs robotics and software tools to help groundskeepers ensure optimal field conditions..

  • Robotics: Advanced machinery navigates fields and uses sensors and data analysis to identify areas that need attention.

  • Optimal: E-Nano's approach ensures prime and cost-effective surface maintenance, reducing resource overuse.

Bulleted version: Think of E-Nano as the ski groomer for sports fields; just as groomers survey ski slopes to plan for optimal runs, E-Nano uses AI and robotics to assess fields, pinpointing patches that require attention. ⛷️

The Basics

  • Industry: Sports Tech, AgTech, Robotics

  • Headquarters: London, England

  • Year founded: 2019

  • Employee count: 5

  • Investors: SFC Capital

  • Amount raised: £175k pre-seed and £250k in public funding

  • Currently raising: £1.2M (£180k in seed and £235k in public funding committed)

  • Business model: Robots as a Service (Install + Recurring Service Fees)

  • Early traction: Contracts with UK, EU, and FIFA Football leagues amounting to £175k in orders on the books and £2.5M in negotiation agreements.

IN PARTNERSHIP WITH
  • Billionaires wanted it, but 54,578 everyday investors got it first.

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  • One platform is taking on the billionaires at their own game, buying up some of history’s most prized blue-chip artworks. Its investors have already realized annualized net returns of 17.8%, 21.5%, 35% and more.

  • It's called Masterworks. Their nearly $1 billion collection includes artists like Banksy, Picasso, and Basquiat. When Masterworks sells a painting – like the 15 it's already sold – investors reap their portion of the net proceeds.

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See important disclosures at masterworks.com/cd

Due Diligence

WHAT WE LIKE
  • 🌾 Sports field management market: E-Nano targets the athletic field construction and maintenance market that currently faces inefficiency and high costs.

    • E-Nano's technology enables automatic data collection, drastically slashing labor requirements and associated costs.

  • ⛳ Use cases: Beyond traditional sports fields, E-Nano's versatile sensors can be brought to golf courses, farms, parks, and more.

  • 🍃 Environmental Impact: E-Nano helps reduce the use of fertilizers, water, and other inputs, resulting in greener grass and a lower carbon footprint.

POTENTIAL RISKS
  • 🔄 Sales cycles: E-Nano could encounter prolonged sales cycles, especially when targeting end customers who have historically been slower to embrace new hardware and software solutions.

  • ⚙️ High touch: Given their complex product offerings, E-Nano must work closely with customers for seamless hardware-software integration and maintenance.

  • 💰Costly production: E-Nano has high input costs and may need to continue to spend heavily on the production of the units before selling the product at scale.

Cartoon by JRP

Founder Profile

To request an introduction to the founder, respond to this email.

Comps

Why E-Nano: Pioneering the automated assessment of sports fields and agricultural lands, E-Nano's patented robotics sensor is set to revolutionize the playing field in the sports and agtech markets.

📌 Bulletin Board

IN PARTNERSHIP WITH
  • 🌎 Invest in art: Skip the waitlist to join Masterworks, the award-winning platform for investing in blue-chip art. Its investors have already realized annualized net returns of 17.8%, 21.5%, 35% and more.

  • 😳 The state of venture: In 2021, at least two unicorn companies were minted each day, but in July 2023, there were two new unicorns in the whole month.

  • 🔄 The innovation situation: Amazon is implementing generative AI to enhance product reviews.

  • 👋 See you in September: We’re taking a small break to round out August, but can’t wait to share everything we have in store over the next few months.

    *This is sponsored content.

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Last Week Today

  • The results are in: NUVIEW, a geospatial technology company that maps the Earth using satellites and LiDAR, was heavily favored.

  • Subscriber feedback: “This company has incredible upside as a first-mover in the space.”

✍️ Written by Brett and Juliana